In this Holistic Business Folk Entrepreneur Q+A, Lauren Haynes of Wooden Spoon Herbs joins Laura for a candid conversation about what it really looks like to grow an herbal business—especially in the CPG (consumer packaged goods) world. We talk early-stage momentum (including farmers markets!), finding your people, and practical ways to build traction without burning out.

A big highlight: Lauren shares simple, actionable marketing research tips—like using Google Trends to validate demand and understand what customers are actively searching for—plus thoughtful guidance on expanding your reach through vendor events, community, and collaborations.

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