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Entrepreneur Session: Rachel Budde

Join Laura Ash and Rachel Budde, Founder of Fat and The Moon to learn about her journey as a product maker in the external herbal consmetic and bodycare space.

Rachel Budde is the visionary herbalist and entrepreneur behind Fat and the Moon, a beloved handmade body-care company rooted in plant wisdom, ancestral healing, and low-impact living. Over the last decade, Rachel has grown Fat and the Moon from a one-woman kitchen apothecary into a nationally recognized brand carried in boutiques, wellness spaces, and conscious retail shops across the U.S. and beyond.

Guided by a deep respect for the earth and our collective lineage of folk medicine, Rachel blends old-world herbal craft with modern entrepreneurship. Her formulations — from cult-favorite natural deodorants to soothing balms, menstrual support, and ritual tools — are renowned for their integrity, efficacy, and the playful, irreverent spirit that has become Fat and the Moon’s signature.

Rachel’s entrepreneurial path is shaped by her commitment to sustainability, ethical sourcing, and community care. Rather than scaling in the conventional sense, she has championed a regenerative business model that supports artisans, reduces waste, and keeps production small-batch and intentional. Her leadership has helped reshape the indie herbal body-care landscape, offering a blueprint for how values-driven brands can thrive without compromising the plants, the planet, or the people they serve.

Today, Rachel continues to expand Fat and the Moon’s offerings while mentoring herbalists, creatives, and small-business owners who seek to blend purpose, artistry, and livelihood. She is celebrated not only for her craft, but for her bold, honest, and humorous approach to building a business that feels like a living, breathing expression of her values.

Monday, Jan 26

01:15 PM - 02:45 PM PST

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